Introducing Our New Look and Flavours!

Jun 30, 2021

We're thrilled to introduce you to some of the exciting changes we've been working on. As of 1 July 2021 we've rolled out our new packaging, some amazing new flavours and standardised sizes across our range of delicious protein-packed cookies.

Listening to our customers
As a customer-centric company, we've been deep diving, talking, and listening to what our customers want. For months, the Justine's Cookies team has been hard at work discovering new opportunities to improve their keto-licious guilt-free cookies.

The new range of flavours
We've re-designed our packaging to make sure that all of our key call-out information is now located on the right-hand side, making it easier to locate nutrition information quickly. Our customers can choose from our fan favourite originals or our great new flavours which include a refreshing Mint Choc Chip, zesty Orange Choc Chip, and an indulgent Caramel Choc Chip!

Standardised sizing for a smart snacking solution
One of the key things we noticed in our research was that our customers were looking for protein cookies that kept them feeling fuller for longer. Our new range addresses this pain point with protein levels of 15 to 17 grams per serve, perfect for keeping you fuller on those demanding on-the-go days.

Our new range also provides standardised servings across our wide range of cookies and flavours, making it easier for our customers to monitor and track portion sizes and calorie control!

Packaging
We've also heard that sometimes it can be hard to get our cookie wrappers open, and there's nothing more frustrating when you're hungry as not being able to open a wrapper! So we've listened and made some key changes to the way the cookies are packaged, making them easier to open and allowing you to rip into that cookie ASAP!

And finally... thank you!
The whole team at Justine's Cookies would like to thank each and every one of our loyal customers for their insights and continued support. We love our customers dearly and your feedback is vital in our continuous journey of improvement. We hope you enjoy our new range and packaging as much as we do.